Gantt chart for a visual plan. Automatic alerts for overspending. Customizable dashboard for key budget information. Ability to segment and track marketing budgets by quarter. It’s easy to see ...

Most B2B marketers do not expect their marketing budget to decrease in 2024, according to recent research from Sagefrog. The report was based on data from a survey of 2,400 marketers who work for ...

Having spent over a decade orchestrating experiential marketing campaigns, I’ve seen firsthand what works and what’s just noise.

we asked respondents whether they have knowledge of their organization's budget/budgeting process for content marketing. Then, we asked follow-up questions to the 55% who do have budget knowledge.