The Planet Fitness $10-a-month membership plan is a powerful marketing tool and a central part of its strategy. But the largest gym chain in the United States is hiking that monthly fee for the ...

“I’d like to cancel my Planet Fitness membership,” he cheerfully tells the receptionist. After they establish it’s because he doesn’t have time to use the membership, she informs him that he’s a day ...

Planet Fitness (NYSE:PLNT) rallied again on Tuesday after investors took in what was a favorable business update. The company highlighted that membership grew to approximately 19.7 million members ...

Planet Fitness (NYSE:PLNT) plans to release its full fiscal year ... the company raised the price of its new member Classic Card and introduced an enhanced economic model for club operations.

Planet Fitness, the largest gym chain in the United States, is increasing its $10 monthly membership plan for new members this summer. The basic gym membership plan will be $15 a month ...