The term “reverse innovation” was coined by Dartmouth College business professor Vijay Govindarajan and GE CEO Jeffrey Immelt to describe innovations that go in the opposite direction of what ...
In an interview with WSJ Deputy Managing Editor Alan Murray, "Reverse Innovation" co-author Vijay Govindarajan discusses how multinational companies can take advantage of a recent trend in the ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback