As Brian Niccol orchestrates the turnaround of Starbucks, one thing he wants to see is customers enjoying a "mug hug." Niccol ...

Starbucks is cutting 30% of its food and beverage menu to simplify operations, reduce wait times, and improve the customer ...

Starbucks tested out “panic buttons” at five locations to protect baristas during unsafe situations, the company says. The ...

Starbucks is offering a 'for here' option for customers to enjoy drinks in stores in reusable mugs, as well as free refills ...

These customers will be able to enjoy free refills on hot brewed or iced coffee, or hot or iced tea during their visit.

As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.

The coffee giant believes it can double its company-store count in its home market. It is also planning major menu cuts and ...

Starbucks wants to make sure customers aren't caught up in counter chaos at busy times as in-store and mobile orders pile up.

Starbucks has reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take ...

Starbucks is scheduled to report earnings after Tuesday's close. Here's a closer look at what the Street expects from SBUX.

The DOCO site is Con Azucar Cafe's first Sacramento location. The business has other sites in San Jose, Bakersfield, and ...