Why DeepSeek’s logo represents a new era of AI branding
DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...
AI-generated images of DeepSeek startup team circulate online
Chinese AI company DeepSeek upended the global industry and wiped billions off US tech stocks when it unveiled its chatbot ...
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DeepSeek’s a shot across America’s bow — we must fight China’s new space race
Smartphone displaying the Deepseek logo, a new Chinese artificial intelligence application, taken in Hawthorne, NJ on January 29, 2025. Christopher Sadowski This week’s launch of DeepSeek’s R1 ...
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Why DeepSeek’s logo represents a new era of AI branding
DeepSeek’s logo is a plump, bright blue whale that almost appears to be jumping across the screen. It’s accompanied by the brand’s wordmark in a rounded, fractured sans-serif font.