Global creative solutions company McCann Worldgroup Singapore has joined in on the festivities with its satirical yet thought ...

For the show’s third season, ‘White Lotus’ is getting its own TikTok page dedicated to fan theories, memes, and speculation.

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Discover how Generation Alpha values and chooses brands committed to ethical practices and social responsibility.

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Matt Murray uses Reddit as his primary resource for understanding his teen son, mastering the lingo enough to use it in his ...

A rising wave of Gen Alpha slang is sweeping the internet, baffling parents as they try to decode the meanings behind viral terms like “rizz” and “gigachad.” The world of Gen Alpha slang ...

Will the pattern continue for Generation Alpha? The rise of financially confident Zennials Sanam Naran, registered psychologist, highlights the factors contributing to Gen Z's noteworthy confidence.

Are you a print subscriber? Activate your account. 6 hours 44 min ago By Ad Age Staff - 7 hours 44 min ago By Tim Nudd - 7 hours 44 min ago By Tim Nudd - 1 day 21 hours ago By Amir Farhang - 1 day ...