Kantar, the world’s leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the ...

Kantar, the world’s leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the ...

Jen Mowery of Harrisburg University looks at ways greenhouses can grow while maintaining efficiency through enterprise ...

Conversion and engagement. Key Google Analytics metrics like organic conversion rate and engagement time help marketers align digital traffic with business objectives. Mobile and SEO insights.

In a rapidly evolving business landscape, making swift and sound decisions is paramount to maintaining a competitive edge and to growing and scaling a business. But balancing decision-making speed ...

Agile metrics are essential for tracking speed, efficiency and quality in software development. We all know that what gets measured gets improved. However, Agile metrics are often misunderstood, ...