James Merrell “I think people have just passed on from grey,” Studholme says of the shade that arguably made Farrow & Ball’s name when it launched the ubiquitous Elephant’s Breath in 2005.

If you're wondering how this paint compares to other Farrow & Ball shades, it's not dissimilar to French Gray, but darker, according to designer Skip Sroka of Sroka Design: 'To me, Card Room Green ...

That is, the emergence of 'in-between' hues that don't belong to just one color family and Farrow & Ball's Mizzle is the perfect example. Described as a 'modest' gray-green paint, Mizzle is gentle ...

Farrow & Ball is adding 12 gorgeous new paint colors ... We especially love Douter, a smoky gray-green tone that was inspired by the soot and tarnished brass of a traditional candle snuffer.

When it comes to cozy, lived-in color palettes, few can rival Farrow & Ball's selection. The brand has had a series of mega-hits over the years, like Elephant's Breath, a soothing gray with lilac ...