When the 2011 Honda CR-Z hits the streets this Fall, it will feature the latest iteration of the company's Integrated Motor Assist (IMA) mild hybrid system. The basic concept of IMA hasn't changed ...

To make all of this happen, Honda has developed an updated version of their Integrated Motor Assist (IMA) hybrid system. The revised IMA will significantly reduce both the weight and cost of the ...

The 2010 model year introduced the second-generation Insight, featuring Honda's fifth-generation Integrated Motor Assist (IMA) hybrid system. This iteration was equipped with a 1.3-liter i-VTEC 4 ...

but updated to Honda's current design language and beyond, with an aggressive nose and sweeping angles. Power comes from a 122-hp, 1.5L engine and Integrated Motor Assist (IMA), a DC brushless motor ...

Power comes from a 130-horsepower, 1.5L engine and Integrated Motor Assist (IMA), a DC brushless motor that adds another 13 horses.