Come late 2025, the coffee conglomerate will have dropped 30 percent of its refreshments and food offerings from its menu in ...
Starbucks CEO Brian Niccol outlined the plan on Starbucks’ earnings call this week, saying the company will make a “roughly ...
Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...
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There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Menu items coming and going are part of any chain's process, but Starbucks fans may be seeing a lot more going in 2025.
The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics are also under review.
“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...