It has become easier than ever to showcase who you are or how unique you are. The problem is Gen Z is trying so hard to be unique that uniqueness has become ubiquitous and not unique at all. In a ...

As 2025 unfolds, a new report by Match Group’s YUZU, a rising social and dating app, reveals transformative trends in how Generation Z connects. Dubbed the ...

Gen Z really are different from their millennial predecessors professors say. But employers are party to blame for their lack of pizzazz.

Game-changing dynamics are reshaping women's sports viewership. Fresh data from CivicScience reveals a significant surge in fan engagement—particularly among two demographics: Gen Z and men.

A recent US survey found that 80% of Gen Z and younger millennials "believe in astrology". In addition, the "astrology" hashtag on TikTok includes 4.5 million videos, spending on fortune-telling apps ...

Reliance on social media for news has increased susceptibility to false information, and collaborative initiatives are needed ...

These mental health confessions are taking over TikTok. That's because Gen Z uses humor as a way to cope with mental health ...

Move over Millennials and Gen Z; there’s a new generation in town, and they’re armed with a vocabulary that’s as fast as ...

Now, a new survey reveals that even Gen Z hiring managers find their own generation the most challenging to manage.

The growing popularity of concerts in India reflects more than just an appetite for music—it signals a cultural and economic ...

A survey of employed people in the U.S. found that 63 percent of Gen Zers were planning to travel when they reach retirement age.

As young Chinese save instead of spend, a cautious mindset reshapes the economy, leaving experts to question its long-term ...