Adidas faces a dilemma with its existing stock of Yeezy shoes and other merchandise. The company has already stated that it will no longer produce Yeezy products under Kanye West’s name ...

The company cut ties with West in October 2022 after the rapper made antisemitic comments and engaged in bizarre behavior, ...

Additionally, all mentions of “Kanye West” have also been removed. While adidas considered writing off roughly $320 million worth of unsold Yeezy shoes after cutting ties with Kanye West ...

After the couple caused a scene at the musical awards show, West surprise dropped his new album, “Bully,” and released ...

Kanye West and Adidas have had a ... In a lengthy post shared on Instagram last night (January 7), West accused Adidas of attempting to bury his Yeezy brand in online search results, writing ...

It seems Kanye West looked to Grammy weekend as a big moment for his brand. He released a new Yeezy commercial after the ...

The rapper’s wife, Bianca Censori, 30, was a walking advertisement for the brand on Sunday night after she made a splash on ...

Kanye West is back at it ... when customers search for “Yeezy.com”—thus steering traffic away from his own site. Kanye’s social media outburst follows Adidas ending their partnership ...

Kanye West made a fiery request, and it was granted. Adidas has removed all Yeezy products from its website following the 47-year-old artist’s lengthy Instagram rant. The company acted quickly ...

The results mark a significant recovery for Adidas from an annual loss in 2023 for the first time in more than 30 years, ...

Following Kanye West and Bianca Censori’s attention-grabbing Grammys appearance, an advertisement for the rapper’s Yeezy ...