Mattel announced a new Hot Wheels partnership with Ferrari to develop a full range of Hot Wheels products

Jan 29, 2025 · The 'Hot Wheels-Ferrari' iconic partnership is returning after a decade-long gap, as Mattel, Inc. dropped the bomb news at the 2025 Nuremberg International Toy Fair. This thrilling collaboration ...

1 day ago · The Ferrari name is coming back to Mattel‘s Hot Wheels line of toy cars.. Announced at the Nuremberg International Toy Fair, this is the first collection with the prancing horse in over 10 years. This new line of Ferrari Hot Wheels is set for a full range of products from classic models to the more advanced and futuristic hypercar models — from both the worlds of Ferrari road cars and race ...

Jan 27, 2025 · EL SEGUNDO, Calif.-- (BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car...

Jan 27, 2025 · Mattel and Ferrari team up for a new Hot Wheels collection. First product release expected this spring, with more in 2025. What Happened: For the first time in more than a decade, Hot Wheels ...

Jan 27, 2025 · Hot Wheels partners with Ferrari after a decade, offering die-cast models, RC cars, and collector-worthy pieces for fans worldwide. Hot Wheels is bringing back its fuel-driven collaboration with Ferrari after more than a decade, and fans of both brands have plenty to look forward to soon. Announced at the Nuremberg International Toy Fair, the partnership will feature a range of Ferrari models ...

Till 2014, Mattel was the only company producing Ferrari miniature replicas, with the last one being the LaFerrari released in 2014. However, after that, Maisto and Bburago struck an exclusive ...

This latest revival is expected to feature a mix of 1:64 scale die-casts, RC models, and limited-edition Ferrari releases, available through Mattel Creations UK. The platform, known for offering ...

Jan 28, 2025 · Hot Wheels and Ferrari are gearing up to collaborate again for the first time in over a decade. Announced at the Nuremberg International Toy Fair, Mattel revealed exciting plans to release a full ...

Jan 27, 2025 · Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car manufacturer, to develop a full range of Hot Wheels products.